Data Privacy

Your data is your business. We treat it that way.

To deliver analytics and AI that work, we need access to some of your most valuable information. This page explains what we do with it, who can see it, and what happens when we are done.

Contact our privacy teamLast updated September 2026
No sale of client dataEncrypted by defaultDeletion confirmed in writing

Our commitments to you

Four promises sit behind every PrimeAI Analytics project, whatever its size.

Your data stays yours

You remain the owner of everything you share with us. We process it only to deliver the work you hired us for.

We collect only what we need

If a project can be done with less data, or with anonymised data, we use less. We ask before we take more.

Access is limited and logged

Only the team members on your project can reach your data, and their access is recorded and reviewed.

We never sell your data

Client data is not sold, rented, or shared for advertising. Ever.

What happens to your data, step by step

From the moment you share data to the day we delete it.

01 - 05

Collection

Before any data moves, we agree in writing what we need, what it will be used for, and who on your side approves the transfer.

  • Data scope agreed per project
  • Sensitive fields masked or removed where possible
  • Transfers over encrypted channels only
  • A named owner on your side for every data source

Standards we work to

Our practices follow the law where we operate and recognised international standards for privacy and security.

Lesotho Data Protection ActGDPR principlesISO/IEC 27001 practicesOECD Guidelines

Your rights

You can contact us at any time to:

  • Ask what data we hold about you or your organisation
  • Ask us to correct data that is wrong
  • Ask us to delete your data
  • Ask us to stop using your data for a given purpose
  • Receive a copy of your data in a usable format
  • Raise a concern with us or with the regulator

Questions about your data?

Write to our privacy team and we will reply with a clear answer. If you are starting a project, we can also walk you through how these practices apply to it.